Athens – Greece
Our good friends and partners in crime, “The Product Tailors” created a wonderful, tailor-made wine collection (white, red, rosé) for ERA that inspired us to design the ideal label and overall packaging concept.
Inspired by the natural form and shape of different grape varieties and the grape seed itself, we experimented with the ERA logo and created a pattern which is transformed differently for each wine.
Fresh, colorful, clean, modern. The visual result is certainly a key factor to the product’s commercial success and brand recognition.